Interesting facts about a beauty company are in spending. 25% of sales are in promotion and advertising. 2-3% of a beauty company spending’s is on research and development. The global beauty industry includes
- makeup ($18 billion)
- perfume ($15 billion)
- skincare ($24 billion)
interesting facts about a beauty company, Americans spend more money on beauty. The global beauty industry grows up to 7% a year. And the first lipstick appeared in ancient Mesopotamia
AVON- Shop for cosmetics, Fashion & Accessories
Avon True Color Lipstick & Beyond
Interesting facts about a beauty company named Avon.
- Four Avon lipsticks sell every second worldwide.
- The ANEW from Avon brought Alpha Hydroxy Acid (AHA), anti-aging technology to the mass market.
- Avon enjoys 90% brand recognition in most major markets.
- With donations of $957 million Avon in 50 countries for women’s causes.
- The two key global philanthropy programs are Avon Breast Cancer Crusade and Speakout Against Domestic Violence.
History of Avon Back to 1886
David H McConnell was the founder of Avon. He created a fragrance. Giving away the fragrance added to a sales pitch. His customers wanted free gifts of fragrance Not the books he sold.
A New York office in 1886, he started a line of fragrances from The California Perfume Company. In 1928, the name changed to Avon. Named after Shakespeare of Stratford-on-Avon.
Door-to-door sales ideal for the time period. McConnell traveled to states and small towns. Clients were stuck-at-home. Unable to shop for beauty products. Ultimately leading to much success for the company.
The first female sales representative caused a dramatic change. Persis Foster Earners Albee distributed products.
She was age 50 and began to hire women to market his products. She trained female salespeople, and the Avon Lady was born!
Awards and Recognition
- Avon ranked as Interbrand’s Best Global Brands.
- Best Global Green Brands for four consecutive years.
- Silver Edison Award for ANEW Clinical Pro Line Eraser Treatment.
- 2012 top beauty brand in South Africa.
- A Fortune 500 company.
Avon -at- a Glance
- 32,000 Associates
- Six million Independent Sales Representatives
- Available worldwide.
- $9 billion in revenue.
- New York City headquarters.
Avon North America enters a very exciting phase. Avon owned by LG H&H has direct sales-ready. Exciting products. Harmless policies. Value orientated in pricing. View Studio 1886 fragrances here.
Leave a Comment